Casino content Marketing Strategy for a newly established Casino for Brazil.

We provided content marketing strategy service for a newly established Brazilian brand. The results are below.

In the first month of activity the Cost Per Action was reduced by 20%

Purposes.

Increasing brand awareness
More organic visitors.

Summary of Work Done.

In Brazil, people are willing to invest money. Gambling has become popular among young people. We wanted to drive traffic using this popularity. We've created niche articles about the Aviator game and other casino games. And we shared regular articles on the casino's blog section.

-Comprehensive content analysis was made and it was determined that it was missing in terms of content.
-400 articles were entered day by day.
-An introductory article promoting the casino was shared on 200 sites.
All this done in 1 month
Results started from the 2nd month.

Results

As a result of regular content entry for the brand, 22411 organic people entered the site as of the 2nd month from Google searches.
-As a result of the introductory article, 32,003 people visited the casino.

in total

Gained 54414 organic visitors!

Conversion rate

Total membership 7560

Total FTD: 801

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